Kitschat Cortello Salon, Jacksonville Beach

Thoughtful hair accessories and care for everyday rituals

The Cortello View

Why We Love Kitsch

Kitsch was founded in 2010 by Cassandra Thurswell and has become a familiar name in hair accessories and simple care. It is best known for satin pillowcases, heatless curling sets and claw clips, alongside rice water shampoos and styling creams.

Our stylists recommend Kitsch for the small habits that protect a style between visits, like sleeping on satin or setting curls without heat. It is an accessible, practical way to extend salon results at home.

  • Founder-led since 2010

    Kitsch began in 2010 with a focus on accessible, reliable beauty products made with sustainability in mind.

  • Satin for sleep

    Kitsch satin pillowcases are designed to reduce friction, helping limit frizz, breakage and sleep creases overnight.

  • Heat-free styling

    Satin heatless curling sets create soft curls and waves on damp or dry hair, without hot tools.

The Collection

Kitsch Product Highlights

Satin Pillowcase

Smooth satin designed to reduce friction, so hair wakes up with less frizz and fewer creases.

Best for Curly, frizz-prone or fragile hair

Satin Heatless Curling Set

A satin rod and scrunchies for setting curls overnight without heat.

Best for Heat-free waves and curls

Rice Water Shampoo & Conditioner

Strengthening formulas made with rice protein, available as liquids in recycled bottles or as bars.

Best for Fine or thin hair

Claw Clips

Clips in a range of shapes and finishes for quick updos and holding hair while styling.

Best for Everyday updos

In the Salon

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